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Apple IDFA permissions to be adjusted in early spring this year, digital marketing industry will be affected

Apple IDFA permissions to be adjusted in early spring this year, digital marketing industry will be affected

In January 2021, one of the most important events for developers and promoters was Apple’s announcement that it would go live with transparent app privacy tracking in the next iOS 14 Beta (including iPadOS 14, tvOS 14, etc.) and that it would be released in early spring of this year in iOS 14, iPadOS 14 and Apple tvOS 14 Updates will be publicly available in early spring.


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Whether an app needs to acquire users through digital advertising or use digital advertising business as a source of revenue, IDFA’s adjustments will have an impact on developers and promoters alike. For the solution, you can click on the previous article “Attention! Apple will force to enable App privacy tracking inquiry in early spring of 2021” to view. Seven Macs Research Institute will continue to pay attention to related news and keep you in sync.


In addition, what other major events happened to Apple in January, next by the editor to take everyone together to review!

Facebook compromised with Apple, and had no choice but to comply with the new iOS 14 privacy policy

January 7 morning news, according to reports, Facebook is still panicking about the upcoming privacy changes to iOS 14. The company sent emails to businesses Wednesday informing them that Facebook has no choice but to comply with iOS 14’s App Tracking Transparency feature. Otherwise, Apple could remove Facebook from the app store altogether.

Apple laptop is expected to iPhone wireless charging

January 7 news, according to foreign media reports, Apple has applied for a new patent, the patent name is “inductive charging between electronic devices”. The patent describes how the iPhone, Apple Watch wireless charging, MacBook touch panel on both sides of the area can be used as a wireless charging plate. In addition, the back of the iPad can also be used for wireless charging of cell phones and watches.

Apple plans to launch podcast subscription service

January 18 news, Apple is planning to launch a paid subscription service. This service could pose a threat to other large companies such as Spotify, SiriusXM and Amazon (Apple currently operates one of the most popular podcast applications in the industry). Over the past few years, the aforementioned companies have gobbled up a number of podcast production companies to gain more control within the podcast advertising market. In addition, by charging for individual podcasts, Apple could provide podcast creators with the opportunity to earn more revenue.

New patent shows Apple’s glasses may automatically unlock your iPhone

It is understood that Apple has now been granted a patent to use “Apple Glasses” or similar devices to automatically unlock a user’s other devices. This is similar to the way a Mac might unlock if the user is wearing an Apple Watch.

2021 Apple will return to the iPhone 12s naming, not iPhone 13

Sputnik news, 2021 Apple may return to the classic way of naming cell phones, introducing the iPhone 12s to the market instead of the iPhone 13. Apple headquarters in preparation for the new model to be released in September 2021. The new phone will not change much, but will actually be an updated version of the iPhone 12, thus giving rise to the idea of reusing the letter “S”, as was the case before the iPhone 8.

iPhone 13 began to proof: bangs become smaller, the whole system with LIDAR scanning

January 24 news, as the iPhone 13 development progress continues to advance, the news about the iPhone 13 explosion is also news.

According to industry chain sources, compared to iPhone 12, Apple will still use FaceID design on iPhone 13, but thanks to more advanced technology, the bangs of iPhone 13 will be smaller than iPhone 12, in addition to the CMOS of iPhone 13 will also be upgraded.

Apple plans to release iPhone 13 this year to support Wi-Fi 6E technology

January 26th news, last December, foreign media GSMArena had reported that iPhone 13 will use WiFi 6E technology. Recently, Barclays analysts mentioned in a market research report that Apple plans to release iPhone 13 with Wi-Fi 6E technology this year, and another source said that Apple’s supplier Skyworks will provide various components for iPhone 13.

IDC: Apple’s smartphone market share soars to 23.4% in Q4, regaining first place

January 28, 2012 – Market research firm IDC today released data showing that Apple’s iPhone shipments soared 22 percent in the fourth quarter, taking up nearly a quarter of the global smartphone market and jumping from fourth place in the third quarter to first place. Apple’s iPhone market share rose to 23.4 percent in the fourth quarter, up from 19.9 percent a year earlier.

Apple industry chain companies reported positive results in 2020

Wind data shows that as of the evening of January 27, 21 Apple industry chain companies such as Desai Battery, Dongshan Precision and Lanshi Technology have released their 2020 annual performance forecasts, of which 18 companies are expected to be positive. Institutions pointed out that the Apple cell phone industry chain still maintains a high boom, and is optimistic about the long-term trend of the Apple supply chain.

Apple released new earnings: single quarter revenue record high, Greater China revenue up 57% year-on-year!

In the early morning of January 28, Beijing time, Apple released its Q1 FY2021 earnings report: Apple’s overall revenue reached US$111.439 billion, up 21% year-on-year, a new high for single-quarter revenue; net profit was US$28.755 billion, up 29% year-on-year.

AppTrackingTransparency requirements will soon take effect

On January 28, Apple officially announced that AppTrackingTransparency will require permission from users to track users and access their device’s advertising identifiers. Apple temporarily delayed this requirement late last year to give developers more time to prepare. The requirement will go into effect in the next beta update and will be publicly available in the early spring release of iOS 14, iPadOS 14 and Apple tvOS 14 updates. Apple recommends that developers verify the implementation of AppTrackingTransparency in apps as soon as possible. Users will not be allowed to be tracked without their permission and their device’s ad identifier value will all be zero.

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