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Discy Latest Articles

How Will it Impact ASO on the Apple App Store?

Two weeks ago, on September 16th, Apple launched a new version of its operating system for iPhone, iOS 14, that includes a series of updates for the App Store, and some of them may impact the visibility and the conversion ...

How To Use In-App Messaging to Engage and Retain Your App Users

When it comes to keeping your mobile app users engaged and retained, push notifications are generally seen as the most effective ways for doing this. In-app messages, however, should not be overlooked, and have been found to boost user retention ...

The Experts Advice on Your App User Acquisition Strategy

No matter how mind-blowing or life changing your newly developed app may be, how successful it becomes depends largely on the app user acquisition strategy implemented by the developers and marketers. With over 2.8 million apps available to Android users and 2.2 ...

10 Top Tips For App User Segmentation

Whatever way you do it, user segmentation is the key to understanding your customers’ wants and needs. But more to the point,  it keeps you on track to target them with tailored information that they actually care about and might respond to and ...

App Marketing:7 Top Tips For Superior Mobile User Engagement

With shocking statistics such as 80% of all app users churn within 90 days I feel like it’s almost my duty to warn you well in advance and provide you with the most useful possible advice going forward to try and keep ...

The Importance Of A First Class Mobile User Experience

Anyone can use their app store page to tell a great story, filled with wonderful screenshots and an impressive description. However, if your app doesn’t walk the talk then you are going to be losing users pretty much as soon as you ...

App Promotion: How To Improve Your Mobile App Retention

So you’ve established a kick ass plan on how to acquire users for your new app? Great, well done you. Unfortunately, here is where the hard work really begins… It’s all well and good generating a decent amount of downloads after the ...

12 App Marketing Tactics to Increase Downloads on a Low Budget

If you find yourself struggling because you don’t have enough budget to promote your mobile app or game, read this post about App Marketing tactics and learn how to increase visibility, lead more visits to your product page, and get more downloads ...