In our increasingly “mobile-first” world, it can be easy to forget about email marketing. But the fact is that email is still one of the best ways to market to people. It is true that push notifications will bring a lot of ...
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Optimizing your creative assets for Google App campaigns
Performance marketing is moving to a more algorithmic and AI-based approach. This is true for several ad networks, and even more for the 2 giants that are Facebook and Google. Table of Content Google Play Store video ads keyword ...
Create a successful game trailer in 5 steps
Game trailers are one of the most powerful marketing assets you can have in your creative arsenal. Properly done it has the power to trigger emotion, build anticipation and give viewers the chance to see what your game is all ...
Examples for How to Engage Your Mobile Users
Engagement noun en·gage·ment: emotional involvement or commitment This definition of engagement is the one that all mobile marketers and developers should memorize. Driving engagement could be as simple as a re-open, and range as far as a revenue-generating customer for your business. ...
The Rise of Creatives – Insights from the App Growth Summit
We got great insights from our experts on the panel regarding user acquisition and creative optimization. Today we share with you those key insights (most of them at least, you have to be there for the whole thing)! Table of ...
Mobile App Marketing: Growing Your Game with us
Increasing app visibility is essential for every app, as it will be one of the primary drivers of app growth. App Marketers spend a lot of money and time finding the right keywords, increasing their visibility scores, and building the ...
Keyword Research and Keyword Spy
All ASO warriors know that one of the most challenging parts of App Store Optimization is finding the right keywords to target. Countless brainstorming sessions will help you come up with the most related keywords. Table of Content Keyword Tracking ...
Top Fitness Apps Worldwide for 2021
The above chart shows the Top 10 Fitness Apps Worldwide in March 2020 for the App Store, Google Play Store, and both stores combined. The apps are sorted based on their estimated download numbers. Since Google Play has a larger ...
What if there was a subscription-based solution that enables you to receive your competitors’ latest creatives?
Creative assets are the main ingredients that app campaigns use to create ads. The first thing that attracts attention for anyone to download an app is how interesting the creatives are. We’re human, and we all judge a book by ...
Top Mobile Game Ideas for August 2021
We know that finding new mobile game ideas can be tough. After a little research using our App Intelligence, we selected four standout games to share with you. We hope that these interesting games will give you inspiration so you can ...