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Discy Latest Articles

8 Essentials to Branding Your Business Online

The Internet is a great place to start a business! However, you need a visible online brand since competition is fierce! Branding your business the right way is key to get your brand to stand out. Building your brand doesn’t stop when ...

Multi-touch attribution: Success is a journey

The number of touchpoints between prospect and brand before conversion or sale can vary from anything between 5-50. With so many touchpoints, mapping journeys of consumers who constantly bounce between channels and devices, online and offline, is more complicated than ever. ...

How Will it Impact ASO on the Apple App Store?

Two weeks ago, on September 16th, Apple launched a new version of its operating system for iPhone, iOS 14, that includes a series of updates for the App Store, and some of them may impact the visibility and the conversion ...

10 Top Tips For App User Segmentation

Whatever way you do it, user segmentation is the key to understanding your customers’ wants and needs. But more to the point,  it keeps you on track to target them with tailored information that they actually care about and might respond to and ...

The Importance Of A First Class Mobile User Experience

Anyone can use their app store page to tell a great story, filled with wonderful screenshots and an impressive description. However, if your app doesn’t walk the talk then you are going to be losing users pretty much as soon as you ...

Behind the Feedback: Multiple Data Sources in One Chart

To tell this story, we’ll need to backtrack a little. The goal was to bring in these customers and facilitate their feedback programme from start to finish, which included data collection but ALSO analysis and action management. That being said, our vision ...

How to Do a Competitive Analysis on Social Media

What is social media competitive analysis? A competitive analysis is an analysis of your competition to find out what their strengths and weaknesses are, and how those strengths and weaknesses compare to your own. It’s a process of benchmarking your own results against the ...

Instagram Story Hacks: 32 Tricks and Features You Should Know

You’ve probably already pored over our Must-Try Instagram Hacks. (It’s a fun beach read, I totally get it!) Now, it’s time to master the fine art of the Instagram Story. It’s just basic math: If a picture is worth a thousand words, ...

How to Get Verified on Twitter in 2021

If you use Twitter for business, you’ve probably wondered what it takes to get verified on Twitter. Because you’ve definitely seen Twitter verified accounts before. They have that blue badge with a white checkmark. Twitter users can only get this official ...